Coca-Cola brings back an iconic soda flavor ‘permanently’
Coca-Cola CEO James Quincey was honest about his company’s challenging operating market during its third-quarter earnings call.
“During the quarter, the operating landscape remained complex. While many consumers remain in overall good shape, certain segments of the population are under pressure due to varying factors. Some factors are transitory, like unseasonal weather. Others may be long-lasting, like the cumulative impact of inflationary pressures, uncertain trade dynamics, and an ever-changing geopolitical environment,” he said.
Even with those challenges and the seemingly endless parade of new competitors entering the soda market (Ben Stiller literally introduced a soda brand in 2025), Coca-Cola has continued to deliver strong results.
“Despite this backdrop, we’ve delivered volume growth. July and August were slow to start, but September ended on a stronger note. Organic revenue growth continued to be at the high end of our long-term growth model, and ongoing efficiency and effectiveness initiatives drove comparable operating margin expansion. This led to a 6% comparable earnings per share growth despite 6% currency headwinds,” he added.
As Coca-Cola heads into the new year, it’s looking to jump-start its sales by bringing back an old favorite soda flavor.
