A new law is being proposed in France that would make it mandatory for influencers to label photos or videos that are retouched or filtered.
It would also ban influencers from promoting plastic surgery on social media as part of paid partnerships.
Those who violate the strict regulations could face up to two years in jail and $32,515 in fines.
The “zero-tolerance” law will impact all French influencers and those who live abroad but earn money from sponsoring products sold in France accountable.
Le Maire also said the new rules are not designed to fight against influencers or to stigmatize them. Instead, he believes that influencers must be subject to the same rules as those that apply to traditional media.
The internet, he told Franceinfo, “is not the Wild West.”
Full Link ( Here )
© CopyRights RawNews1st
